Born to Shine

Revision as of 18:24, 29 August 2014

Host

Co-hosts

Main Judges:
Denise Van Outen and Jason Gardiner

Broadcast

ITV Studios for ITV, 17 July to 21 August 2011 (6 episodes in 1 series)

Synopsis

During the early 2010s, the main ITV channel defined itself as a "heartwarming" channel. Born to Shine was an early example of this trend. The show's failure as Sunday evening entertainment helped ITV to hone its emotional appeal.

Talented children train celebrities in their particular skill. So we'll see footage of the celebrities making fools of themselves, and rehearsing to perform a particular trick. Then the celeb performs their stunt. They're critiqued by a panel of Denise Van Outen, Jason Gardiner, and the week's guest.

After all three celebrities have played their video packages and made their performances, there's a brief televote. While the votes are cast and counted, there's a film promoting the Save the Children charity and its "No child born to die" campaign.

The winner is declared, and gets to come back and do it again (but a bit better, with a harder stunt) in the final.

There's a fine line to tread with "heartwarming" telly. On one side, an inspirational celebration of children's achievements. On another, cloying emotional manipulation. In retrospect, Born to Shine was an example of what happens on the wrong side - it laid on the emotions with a trowel, and made for stodgy and forgettable television. Having just three celebrities didn't help, but the main problem was an overpowering emotional pull.

Later shows would both entertain and warm the cockles. Within two years, ITV would find success with the family-focussed Big Star's Little Star.

Champion

Jason Manford

Trivia

The series was sponsored by supermarket Morrisons.

Guest judges on the show were:

Kimberley Walsh
Alex James
Chipmunk
Stephen Mulhern
Myleene Klass
Sebastien Izambard

The viewing public turned off this show in droves: figures of about 2 million for 8pm Sunday are very poor, even in August.

Web links

Official site

Feedback

@@ Line 11: / Line 11: @@
 Main Judges:<br>
 [[Denise Van Outen]] and [[Jason Gardiner]]
-Guest Judges:<br>
-Kimberley Walsh<br>
-Alex James<br>
-Chipmunk<br>
-[[Stephen Mulhern]] and [[Myleene Klass]]<br>
-Sebastien Izambard
 == Broadcast ==
@@ Line 27: / Line 20: @@
 == Synopsis ==
-Talented children train celebrities in their skill. The celebrities perform, there's a televote, and the weekly winners come back and do it again in the final.
+During the early 2010s, the main ITV channel defined itself as a "heartwarming" channel. ''Born to Shine'' was an early example of this trend. The show's failure as Sunday evening entertainment helped ITV to hone its emotional appeal.
-{{expand}}
+Talented children train celebrities in their particular skill. So we'll see footage of the celebrities making fools of themselves, and rehearsing to perform a particular trick. Then the celeb performs their stunt. They're critiqued by a panel of Denise Van Outen, Jason Gardiner, and the week's guest.
+After all three celebrities have played their video packages and made their performances, there's a brief televote. While the votes are cast and counted, there's a film promoting the Save the Children charity and its "No child born to die" campaign.
+The winner is declared, and gets to come back and do it again (but a bit better, with a harder stunt) in the final.
+There's a fine line to tread with "heartwarming" telly. On one side, an inspirational celebration of children's achievements. On another, cloying emotional manipulation. In retrospect, ''Born to Shine'' was an example of what happens on the wrong side - it laid on the emotions with a trowel, and made for stodgy and forgettable television. Having just three celebrities didn't help, but the main problem was an overpowering emotional pull.
+Later shows would both entertain and warm the cockles. Within two years, ITV would find success with the family-focussed [[Big Star's Little Star]].
 == Champion ==
@@ Line 36: / Line 37: @@
 == Trivia ==
-Each episode included a charity appeal on behalf of Save the Children's "No child born to die" campaign.
 The series was sponsored by supermarket Morrisons.
+Guest judges on the show were:
+*Kimberley Walsh
+*Alex James
+*Chipmunk
+*[[Stephen Mulhern]]
+*[[Myleene Klass]]
+*Sebastien Izambard
+The viewing public turned off this show in droves: figures of about 2 million for 8pm Sunday are very poor, even in August.
 == Web links ==
@@ Line 52: / Line 61: @@
 [[Category:Flops]]
 [[Category:ITV Studios Productions]]
-[[Category:Awaiting Review]]